Textback — Privacy Policy

Last updated: 9 October 2026

Textback has no account, no sign-up, and shows no ads. We do not build an advertising profile of you, and we do not sell or share your data with data brokers. Your history, saved people and settings live on your device. We advertise Textback on Google and measure which of those ads lead to installs (see “Measuring our own ads” below).

What data the app collects, and how

Textback collects only what you type or choose in the app:

We do not collect your name, email address, phone number, contacts, precise location or browsing activity.

What stays on your device

Your reply history, the people and notes you save, your settings and your consent choice are stored only on your device. We cannot see them, and deleting the app removes them.

How replies are generated, and the third-party AI service

Textback can generate replies in two ways:

If you allow it, the following is sent: the message text you pasted or typed, the screenshot you explicitly selected (only when you use that feature), the tone you chose and the app’s language. It is sent over an encrypted connection to our own server (Google Cloud Functions, which holds our API key), which forwards it to OpenAI, L.L.C. (United States) for the sole purpose of writing your replies and reading the message out of your screenshot.

Nothing else is sent: not your name, email, contacts, saved people or notes, reply history, location, or any device identifier. We do not store your messages or screenshots on our server — they are held only in memory for the seconds it takes to answer the request, and then discarded. Under OpenAI’s API terms, data submitted through the API is not used to train their models, and OpenAI provides protections for this data equivalent to those described in this policy. See OpenAI’s privacy policy and OpenAI’s API data-usage terms.

You can withdraw your consent at any time in Settings → AI replies. With it off, the app writes replies entirely on your device and sends nothing to any AI service.

Anonymous usage counts

To understand which parts of the app help people, the app reports simple events to our own server (Google Cloud, United States) — for example “replies generated”, “paywall shown” or “trial started”, with the tone or screen involved, the platform, the app version and the app language. Each event only adds one to a daily total. It carries no identifier of any kind (no user, device or advertising ID), no message text, no screenshot and no names, so it cannot be linked to you or combined into a profile. We keep only the daily totals, and they are never sold or shared.

App analytics (Google Analytics for Firebase)

From version 2.0.9 the app also uses Google Analytics for Firebase (Google LLC) to measure how the app is used: app opens, which features are used (for example “reply generated”), paywall views, purchases and free trials, the app version, device model, operating system, language and approximate country. Google Analytics uses a random app-instance identifier created on your device; it is not your name or email. Ad personalization is always turned off. No message text, screenshot, saved person, note or reply history is ever sent to Google Analytics. Data is processed by Google on our behalf and kept for Google Analytics’ data-retention period (2 months). See Google’s privacy policy.

Measuring our own ads

We run ads for Textback on Google (Google Ads). To see which ads lead to installs, subscriptions and real use of the app, Google Analytics for Firebase reads your device’s Android advertising ID together with the app events described above. This happens only outside the European Economic Area, the United Kingdom and Switzerland; there, the app keeps advertising measurement turned off. The advertising ID is used only to measure our own campaigns: it is never used to show you personalized ads, Textback shows no ads, and nothing you write, no screenshot and no saved person is ever included. Google processes this data under the Google Ads data processing terms.

You can reset or delete your advertising ID at any time in Android Settings → Privacy → Ads (on some phones Settings → Google → Ads). Once it is deleted, the app can no longer read it.

Screenshots

A screenshot is used only to read the message you are replying to. It is only ever sent if you have turned on AI replies, and only the single image you pick. We never upload, browse or store your photo library.

Subscriptions

Subscriptions are processed by Apple (App Store) or Google Play. We never see or store your payment details. Manage or cancel anytime in your Apple or Google account.

To know how many subscriptions are active, our server (Google Cloud, MRBOOZ AB) keeps a record per Google Play subscription: the plan, its status (for example active, free trial, cancelled, expired), start and renewal dates, and whether it was a test purchase. Google Play sends these updates to us, and the app also confirms an active subscription with our server once a day. The record is stored under a one-way scrambled form of the Google Play purchase token and contains no name, email or payment details.

Children

The app is not directed at children under 13 and does not knowingly collect data from them.

Your rights

Because we hold no account and no server-side copy of your content, deleting the app deletes your data. Subscription records, Google Analytics and ad-measurement data are not linked to your name or email; to ask for them to be deleted, email us. To ask a question about your data, email hello@mrbooz.com.

Contact

Questions? Email hello@mrbooz.com.